Magnetic Attraction: MAGNA-TILES Lands at Walmart, Bringing ‘Meaningful Play’ to Families Nationwide”

A pair of class leaders are becoming a member of forces.

Subsequent month, Walmart will start carrying merchandise from MAGNA-TILES, the No. 1 magnetic constructing units model.*

Final week, vans rolled into MAGNA-TILES’ international headquarters in Bolingbrook, Illinois, the place employees loaded them with pallets stacked excessive with constructing units sure for Walmart retailer cabinets throughout the nation.

We’re proud to companion with Walmart, the biggest retailer on the planet, to deliver the enjoyment of Significant Play with MAGNA-TILES units to the tens of millions of U.S. households who go to their shops every week."

Michael Valenta, President of MAGNA-TILES

“Significant Play” embodies enjoyable and fascinating developmental toys by MAGNA-TILES, fostering child-led imaginative play.

Conceived in a classroom in 1997, MAGNA-TILES units have grow to be vital within the trendy toy field, providing nice worth for cash and offering numerous hours of screen-free leisure for teenagers whereas being embraced by inventive minds of all ages.

An outline of the MAGNA-TILES story. | Supply: MAGNA-TILES

We’re very excited to welcome MAGNA-TILES into our toy division in Walmart shops. MAGNA-TILES are well-liked with youngsters and oldsters alike and are an amazing present merchandise, too. Including them to our retailer assortment will present much more handy entry to this nice model for our clients.”

Brittany Smith, Vice President of Merchandising — Toys, Walmart U.S.

For its debut assortment, Walmart handpicked 4 favourite units that customers can anticipate finding in shops beginning in Might: MAGNA-TILES Basic 37-Piece Set ($59.97), MAGNA-TILES Builder 32-Piece Set ($49.97), MAGNA-TILES Xtras: Roads 12-Piece Set ($29.97), and MAGNA-TILES Dino World 40-Piece Set ($79.97).

MAGNA-TILES units are totally suitable with one another, permitting youngsters to combine and match items and broaden the horizons of their playtime.

*Supply: Circana/Retailer Monitoring Service/JAN-DEC 2023/USD

The put up Magnetic Attraction: MAGNA-TILES Lands at Walmart, Bringing ‘Meaningful Play’ to Families Nationwide” appeared first on The Toy Book.

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