Dr. Seuss Enterprises Launches Dr. Seuss Babies Merchandising Program

Dr. Seuss Enterprises has launched particulars for its new model, Dr. Seuss Infants, which options child variations of well-known Dr. Seuss characters. The corporate has established a merchandising program that features child and toddler merchandise, in addition to a line of board books.

The Dr. Seuss Infants merchandising program has resulted in licensing partnerships with corporations like Posh Peanut, Hiya Bello, and Playtex Child. Retailers can anticipate merchandise like feeding options, diapers, and onesies that includes Dr. Seuss Infants. Dr. Seuss Enterprises can also be negotiating with a number of potential licensees for subsequent 12 months.

Infants and toddlers love to find the world round them. Dr. Seuss Infants will assist them discover, be taught, and snort. Our hope is that this model evokes and delights a brand new era.”

— Susan Brandt, President and CEO, Dr. Seuss Enterprises

The upcoming line of Dr. Seuss Infants board books will debut in January. From Penguin Random Home Kids’s Books (RHCB), the brand new tales will embody rhyming textual content, vivid colours, and cute infants. The debut story, Comfortable First Birthday! , is presently obtainable for preorder. Readers will observe child variations of the Cat within the Hat, Factor One, and Factor Two as they have fun a milestone birthday. The 22-page, lift-the-flap board e-book additionally includes a mirror.

Households can anticipate two extra Dr. Seuss Infants books subsequent 12 months: Mr. Brown on the Farm might be launched in Might, and Merry Grinchmas, Child! might be obtainable subsequent September. Plus, three Dr. Seuss Infants books will be a part of the gathering in 2026.

“We’re so excited to convey this cute new line of books to the youngest of Dr. Seuss followers,” Alice Jonaitis, Government Editor, Dr. Seuss Publishing at RHCB, says. “With the eye-catching new artwork model, the beloved characters have grow to be much more baby-friendly and can assist nurture a love of studying on the earliest age.”    

The primary video within the sequence is now obtainable. | Supply: Dr. Seuss Enterprises

Households may watch the Dr. Seuss Infants in a group of reveals referred to as Study to Learn. Obtainable on Dr. Seuss’ YouTube channel, the sequence will assist viewers develop phonic studying abilities by way of letters and sounds. The primary episode, “Study to Learn with Fox in Socks,” is offered now. It’s a 6-minute episode through which Dr. Seuss Infants train youngsters how you can spell.

Extra info might be obtainable because the merchandising program strikes ahead.

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