TOMY International Welcomes Jeff Jackson as Executive Vice President of Fat Brain Toys, Launches Giant Kirby Plush

TOMY International is increasing its staff and licensed items choices. The corporate has introduced on Jeff Jackson to function Govt Vice President of Fats Mind Toys and launched a limited-edition Membership Mocchi-Mocchi- Large Kirby plush.

Jackson will work with founders Mark and Karen Carson to develop Fats Mind’s attain. He has a protracted historical past within the toy trade and brings with him greater than 25 years of expertise throughout eCommerce, advertising, gross sales, and model growth. Previous to his function at Fats Mind Toys, Jackson held a number of management positions at Hasbro, together with Normal Supervisor of Hasbro Canada. He additionally labored as Senior Vice President of International Amazon and eCommerce, spearheading the industrial staff’s digital efforts. 

Jeff is a distinguished government within the play and leisure trade with a wealth of experiences starting from eCommerce and channel technique to common enterprise administration.

Mark Carson, President of Fats Mind Toys

TOMY Worldwide has additionally launched the limited-edition Membership Mocchi-Mocchi- Suya Suya Large Kirby plush. Designed for teenagers ages 3 and up, the 35-inch plush weighs about 5 kilos and options Kirby in a “peacefully sleeping” Suya Suya type. The plush is offered for preorder now at TOMY+ for $150, with plans to ship in August. 

TOMY Worldwide has a big portfolio of manufacturers, together with Lamaze, The First Years, JJ Collections, and Boon. The corporate acquired Fats Mind Toys in 2020 and has supported the model’s progress since.