Build-A-Bear Workshop Opens Windsor, UK Location

Build-A-Bear opened a Workshop location earlier this week at Windsor Royal Station, in Windsor, UK. The brand new retailer presents the signature Construct-A-Bear Make-Your-Personal expertise, which incorporates stuffing plush animals, a coronary heart ceremony, customized start certificates, and an assortment of merchandise that attraction to all ages.

The brand new retailer is a part of a deliberate expansion throughout the UK, the place the corporate plans to proceed opening new places, together with corporately-managed and partner-operated retail fashions.

“For the previous 25-plus years, the Construct-A-Bear expertise has been including somewhat extra coronary heart to life and serving to create particular reminiscences for our visitors,” says Roger Parry, Senior Managing Director of Construct-A-Bear UK. “Company can anticipate to expertise a Construct-A-Bear Workshop that has a little bit of royal taste being so close to to Windsor Fortress.”

As a part of the grand opening, Construct-A-Bear is rekindling its partnership with Little Troopers, a charity that helps kids who’ve a mother or father serving within the British Armed Forces. Collectively, the businesses anticipate to host retailer visits for army kids in and round Windsor throughout Armed Forces Day in June.

Construct-A-Bear Workshop plans to proceed developments by way of a digital transformation, leverage its expanded omnichannel capabilities, evolve its retail expertise, and open at the least 50 new store places globally this 12 months.