MGA’s Miniverse Takes Home 4 Circana Toy Industry Performance Awards

MGA Entertainment’s Miniverse model gained 4 of Circana’s Toy Business Efficiency Awards for 2023, its first full 12 months in the marketplace. 

The awards embody U.S. High Promoting Toy within the Explorative and Different Toys Supercategory, Europe’s High Gaining Toy Property in Explorative and Different Toys Supercategory, Mexico’s High Gaining Property within the Explorative and Different Toys Supercategory, and Canada’s High Promoting Toy within the Explorative and Different Toys Supercategory.

“Miniverse is the primary DIY collectible in the marketplace and these awards from Circana display the model’s large, speedy progress all over the world because it was first launched in late 2022,” says Isaac Larian, Founder and CEO of MGA Leisure. “We sit up for persevering with to innovate and construct the model to turn out to be the No. 1 toy globally for 2024.”

“As we start a brand new 12 months, Circana is extremely proud to rejoice the innovation and high quality of toys and video games being developed to encourage the enjoyment of play all over the world,” says Ricardo Photo voltaic, Government Vice President of Leisure at Circana. “We want all the winners, and the complete toy business, success in 2024.”

MGA Miniverse merchandise can be found at lolsurprise.com and main retailers.