LEGO Expands Sustainable Packaging Efforts

The LEGO Group is constant its ongoing endeavor to section out single-use plastic from its packaging and change it with sustainable, recyclable paper. This course of began this yr in Europe and Asia and can begin rolling out within the Americas subsequent yr.

“Phasing out single-use plastic from our merchandise has been essential to us as this materials isn’t recycled, not like paper-based luggage,” says Tim Brooks, Vice President of Environmental Duty at The LEGO Group. “We dedicated to doing this three years in the past and have confronted various technical challenges to discover a bag that will not compromise the excessive requirements LEGO followers count on from us. It’s been a real group effort to reach at this thrilling second and we’re very proud to see the paper-based bag rollout acquire actual momentum.”

Designers confronted difficulties in designing paper pre-pack luggage that would stand up to the manufacturing course of and frequent modifications in humidity and climate.

“Greater than 350 LEGO colleagues got here collectively to resolve this essential problem and what they’ve achieved is unimaginable,” Brooks says. “It has not been straightforward to stability the significance of the constructing expertise, the standard of the product, and the engineering and manufacturing challenges with the pressing have to be extra sustainable. We sit up for listening to what our followers assume after they open their first paper-based pre-pack bag.”

LEGO can also be changing the plastic cups at Decide-A-Brick partitions at LEGO shops with recyclable cardboard bins. These bins take up much less area than their earlier counterparts and can begin hitting shops subsequent month via subsequent yr. Collectible minifigure packaging can even make the change from single-use plastic to cardboard bins.

In September, The LEGO Group introduced plans to spend greater than $1.4 billion on sustainability efforts over the following three years.